Business Strategy Days

Exclusive VIP and group strategy days designed around you and your business.

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Develop sustainable strategies for long-term success

Attending The Online Business Association’s Strategy Day is an investment into finding the right solutions to the real challenges in your business. With availability for 1:1 or group strategy days, these workshops offer a unique, personalised approach to building long-term business growth.

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About

Why join a strategy day?

  • Has your business hit a plateau after initial success?
  • Do your business operations feel chaotic or inefficient and you wish there was a way to streamline?
  • Are you struggling to attract the right audience or convert leads?
  • Are outdated systems, processes and ineffective policies costing you time and money?
  • Have ‘online coaches’ promised the world and not delivered a return on your investment?

Our Strategy Days are available on a VIP 1:1 OR group basis and are led by co-founder of The Online Business Association and leading expert in operations and sales, Alison Goodwin.

With over 25 years of experience working with businesses ranging from solo-led ventures to multinational corporate clients, Alison has seen it all and has developed a unique approach to working with businesses to help identify the costly gaps, the areas for opportunity and to implement bespoke business strategies that lead to growth and sustainability.

During your strategy day, you’ll work with Alison and her team to take a deep dive into your current processes.

We’ll help you to identify and understand where the current gaps exist in your business and will work with you to develop bespoke operational strategies to help you achieve your business objectives and goals.

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Stop following the crowd.
Take action and start making the changes you want to see.

Your investment

The Breakdown

When you take part in our strategy days, not only will you secure yourself a seat at the table with leading industry experts, but you’ll also be investing in the future of your business, with tangible tools and strategies that promise sustainable growth.

Here’s a breakdown of what’s included for both our 1:1 strategy days and group strategy days:

Group Strategy Days
(£997 per person)

VIP 1:1 Strategy Days
(£4,000 per day)

60-Minute pre-event 1:1 call with Alison Goodwin

60-Minute pre-event 1:1 call with Alison Goodwin

In person group strategy day including lunch and snacks, with up to 3 other business owners (Maximum 4 attendees per session)

In person strategy day including lunch and snacks, dedicated solely to you and your business

60-minute post event 1:1 marketing call and a 60-minute post event 1:1 tech call

7 Hours of 1:1 team time to help you begin actioning your strategic plans

Terms & Conditions contract for your business worth £1000

Terms & Conditions contract for your business worth £1000

NDA Template for your business worth £1000

NDA Template for your business worth £1000

Group Strategy Days
(£997 per person)

60-Minute pre-event 1:1 call with Alison Goodwin

In person group strategy day including lunch and snacks, with up to 3 other business owners (Maximum 4 attendees per session)

Terms & Conditions contract for your business worth £1000

60-minute post event 1:1 marketing call and a 60-minute post event 1:1 tech call

NDA Template for your business worth £1000

1:1 Strategy Days
(£4,000 per day)

60-Minute pre-event 1:1 call with Alison Goodwin

In person strategy day including lunch and snacks, dedicated solely to you and your business

7 Hours of 1:1 team time to help you begin actioning your strategic plans

Terms & Conditions contract for your business worth £1000

NDA Template for your business worth £1000

Sign Up

Testimonials

What people say about us...

Working with Alison’s company is just like hiring your very own dream team. I brought Alison into my publishing company a couple of years ago to look through my processes end to end. I was very much the CEO stuck working in my business instead of ON my business. With a growing family, I knew something needed to change and so Alison helped me remove myself seamlessly from the day to day operations. Something I never thought possible.
This included hiring the right people and delegating the right tasks while reviewing and enhancing our customer journey. This enabled us to create the author experience we are known and loved for today.
Alison wasn’t there to make me feel comfortable, she was there to make a difference to my company and that meant change.
I put my trust in her more than capable hands and her team supported me though the implementation, tech included thank goodness!
I was so impressed with Alison that I later hired her to support my 1:1 clients with their own businesses too. The feedback we had was that her advice was invaluable. Alison herself is invaluable. I cannot recommend Ali, Steve and the rest of the team highly enough and I hope my company is a testimony for what can be achieved within the online industry with the right support.
Abigail HorneOwner, Authors & Co
Alison has supplied business services for me on more than one occasion and I can’t recommend her highly enough. Alison demonstrates an extremely strong intellectual capability, an intensely high level of integrity, endless energy, resilience, and honesty. Sales, strategy, planning, marketing, training and consultancy all seem to come so naturally to Alison, she is gifted with the ability to connect at all levels remaining humble at all times. Alison genuinely listens and has always taken an interest in our company needs and requirements, she is very much proactive and always delivers on her promise. There is no doubt whatsoever that I will be working with Alison for many years to come and look forward to our next project together.
Genna LandonMarketing Manager, Peel Lifestyle Outlets
It isn’t every day in today’s business environment that you come across a leader and a business that is truly 100% dedicated to customer satisfaction and business transformation. Many claim to do so but when it comes down to delivering, it is an entirely different matter. From day one you have demonstrated leadership and innovation qualities and as a business partner, you deliver.

You [Alison] and your team have honestly shown how much you care about quality and the results you give to Book Your Pet. You’ve earned our trust and confidence with your relentless pursuit of nothing less than success as your objective for our company.
Ralph RomeroOwner, Book Your Pet Inc
We have recently undertaken a training and development project with Alison that has been tremendously successful. Alison has the natural ability to connect with individuals whatever their background and has brought a wealth of knowledge and innovative ideas with her to our organisation. Our goal when we first approached Alison was to look at employee engagement and wellbeing but truthfully she has provided so much more to our organisation. If you are looking for an ethical heart led consultant converse with all aspects of business then Alison is the person to go to. We cannot recommend her highly enough and we look forward to working on more projects together.
Stephanie MairsOperations Manager, Pfm Medical UK Ltd
Highly, highly recommend a 1:1 strategy day with Alison Goodwin, Steve Fowles and the team. I just had one last week and the clarity I have come away with, along with the exact steps to take that align with who I am and what I'm here to do is simply astonishing. Get booked in before the spaces go!
Charlotte CarterI Dare To Leap
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how it works

Your strategy journey...

pre-event 1:1

We’ll kick off your strategy journey with a 60-minute call with Alison before the strategy day. During this call you’ll review where your business is at right now, setting the stage for a session that's tailored to your current standing and future aspirations.

Immersive strategy day

Join Alison and marketing expert, Liam Marshall at The Online Business Association’s base in Macclesfield, Cheshire from 10 am to 4 pm for a day of strategy development based on your wants, needs, and objectives.

Post-event 1:1 sessions

Extend your journey beyond the day with 1:1 team contact time. If you book a group session you’ll get a 60-minute marketing strategy session AND a 60-minute tech strategy session with tech expert Shari Sant. If you book for a 1:1 strategy day you’ll get 7 hours of team support time to designate as needed to take action in your business.

Exclusive templates

Elevate your business's professionalism with a Terms and Conditions contract and an NDA template, together valued at £2,000, ensuring your business is safeguarded and primed for success.

About

The IMPACT Methodology

Our unique IMPACT methodology makes sure that every strategy session delves deep into the core areas of your business including examining your purpose, position, profits, processes, people and offering strategic planning.

I

Insight and analysis delves into your business’s core purpose, helping to align strategic goals with your mission.

M

Meaningful relations allow you to build strong connections within your team and with stakeholders, enhancing collaboration.

P

Planning with purpose creates strategic plans aligned with your core values to ensure impactful promotion of your business.

A

Automation enables you to streamline processes, reduce manual effort and errors, and allows you focus on higher-value tasks.

C

Careful conversation is about promoting open communication to protect your business’s interests and support strategic planning.

T

Turnover drives profitability through strategic financial planning, optimising revenue streams and cost structures.

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Don’t miss this opportunity.
Strictly limited spaces available.

ABOUT

Frequently Asked Questions

The nearest train station (Macclesfield) is juts a 15 minute walk, or 5 minute taxi ride from our location.

Our group strategy day sessions run every 6 weeks and are offered on a first-come-first-serve basis. When you sign up you will be added to our waitlist and will be notified when the next available sessions are ready to book. If you are booking a 1:1 strategy day we will work with you to find the most convenient date for your session.

Once you have joined our group waitlist you will be notified when the next strategy days are available to book. You will need to make a booking within 6 weeks of being notified to secure your place. If you do not make a booking within this period, you will be returned to our waitlist and will be notified again when you are next eligible to book, unless you request to be removed from our waitlist. For 1:1 bookings you will be contacted by our team to arrange a suitable date.

We can accept payment in two parts, provided that full payment is made prior to attending your in-person strategy day.

No. Each strategy day session is bespoke and is created specifically for the attendees. We pride ourselves on providing a high level of service and tailored insight. We are unable to defer spaces and offer them to other business owners as the content will not be suited to their individual needs and this will impact their experience.

On the day, the only physical items you’ll need to bring yourself, your laptop, and something to make notes. Following your 1:1 pre-event call with Alison, you may be tasked with preparing some information about your business, current strategies and operations to assist you on the day. Snacks and lunch will be provided for you.

You can choose to book for a group strategy day or a 1:1 strategy day. Each group strategy day is limited to 4 attendees. This is to ensure that we can provide quality, bespoke services to everyone in attendance. 1:1 strategy days ensure that the entire day is solely focused on you and your business, however, both options provide completely bespoke activities based around you and your business needs. Each strategy day will be delivered by The Online Business Association’s founder, Alison Goodwin, with support from marketing expert Liam Marshall. You will also receive 1:1 calls with Alison, Liam and tech expert Shari Sant throughout the process.

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Join our Strategy Day Waitlist

Express your interest by completing the form below and be the first to hear about the next available dates.

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